Let’s face it – it’s the presentation that does the initial selling; when we browse through items on the web, whether on a website or on Craigslist, we usually give more consideration to the more attractive images. That is because we subconsciously put more value, quality, and trust on items that had more professional attention.
As consumers we tend to picture ourselves in the environment that the item is photographed in and the looks of it because that’s how we want the public to see us. Therefore, a professional will deliver you exactly what the consumer’s eye is drawn to. Using the right angles, lighting and, most importantly, key functions every vehicle offers. So if you are selling a $40,000 car let’s make your ads justify the asking price! …whereas others post point-and-shoot images of the same exact car and wonder why they aren’t getting the traffic
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